Program
09:00 - 20:00
Registration
10:00 - 10:05
It all starts with the details
Presenter, musician and activist, Croatia
10:05 - 10:25
SEMPLified: Looking Back, Leaping Forward
Managing Director, UM Sarajevo, BiH
10:25 - 10:45
Details are hidden in emotions - anger, envy, and jealousy
Philosopher, Sociologist and Legal Theorist, Slovenia
10:45 - 11:00
BREAK
11:00 - 11:45
Behind the Ache That Stays
Photographer, Director, Storyteller and Artist, Monday, United Kingdom/USA
Television Presenter and Radio Consultant, Copywriter, Music Producer, Lupus Produkcija, Croatia
11:45 - 12:00
BREAK
12:00 - 12:45
“Show Must Go On!” – Awakening Human Connection Through Live Experiences in an Era of Digital Numbness
Live Entertainment Production Designer and Creative Producer, Partner, Silent House Group, USA
Partner and Brand consultant, Dobre zgodbe, Slovenia
10:30 - 10:35
It all starts with the details
Journalist, N1 Slovenija, Slovenia
10:35 - 11:05
Transformative organic beauty: How to rejuvenate your skin naturally?
DVM, PhD, Heaven Cosmetics, Slovenia
11:05 - 11:45
CONSCIOUS TOUCH WORKSHOP: RELIEVE YOUR FACE, AWAKEN YOUR BODY - CANCELED
Entrepreneur, Masseuse and Founder, Ritualnica, Slovenia
11:45 - 12:15
MATCHA EUPHORIA: Can You Prepare It the Right Way?
Founder, Pop Matcha, Slovenia
10:45 - 11:00
Brand safety from the perspective of users
Digital Strategist, Direct Media, Slovenia
11:00 - 11:10
AI-generated vs. human-made: how authentic video storytelling builds trust and boosts conversions
Founder and Director, Cluekit (Buzztik, Aboutbuzz, SmartNinja), Slovenia
11:10 - 11:20
From Lost Referrals to Loyal Readers
Publisher Growth Manager, Project Agora, Greece
11:20 - 11:30
FAST: the new era of digital advertising
Country Manager Adria, SWEET.TV GROUP, Slovenia
11:30 - 11:40
OCM: Unleashing Precision in Open Web Monetization with AdSquirrel AI Targeting
International Commercial Director, OCM, Greece
11:40 - 11:50
MOSS: A Compass for Contextual Media Planning
Head of Research and Education, IAB Slovenia; Advisor and Ambassador of the MOSS Project at the Slovene Advertising Organization, Slovenia
11:50 - 12:00
Connecting Brands with Shoppers at the Right Moment
Managing Director at Ceneje.si, part of the Heureka Group, Slovenia
12:00 - 12:15
Three Countries, One Platform: How Slovenia, Croatia, and Serbia Advertise Differently
Country Program Lead, Admixer Media, Slovenia
12:15 - 12:45
Sparks from Slovenia: Small Ideas, Big Potential, IAB Slovenia
Director, IAB Slovenia, Slovenia
Head of Research and Education, IAB Slovenia; Advisor and Ambassador of the MOSS Project at the Slovene Advertising Organization, Slovenia
12:30 - 14:00
LUNCH
14:00 - 14:45
Attention, content quality, and the future of media influence
TV and Radio Host, Public Relations Consultant, Croatia
Public Relations Professional, HRT, Croatia
Media Director, Ascanius Media, Croatia
Journalist, Editor, and Brand Manager, Elle Croatia, Croatia
15:05 - 15:25
BREAK
15:25 - 15:55
When AI starts working on its own: the future of agent systems
Chief Executive Officer, Zavod AI-D, Slovenia
Co-founder, Pareto AI, Slovenia
15:55 - 16:15
Why are Gen Z the best bluff detectors?
Senior Copywriter, Futura DDB, Slovenia
16:15 - 16:45
When Print Media Endure and Evolve: What We Can Learn from Legacy Channels That Grow and Remain Remarkably Relevant
Head of Marketing (Mladina), Editor and Program Director (Super Znamka), Communication Specialist and PhD in the Anthropology of Everyday Life (field: Media Studies), Slovenia
14:00 - 14:30
"Adulting Juice" – how to be an adult in a world that is unpredictable and childish?
Head of Marketing, AKIDS, Slovenia
14:30 - 15:00
Employer branding beyond LinkedIn
Employer branding consultant, Lidl Slovenija, Slovenia
15:00 - 15:30
On Daily Endurance, Motivation, Distinctive Voice, and Persuasive Public Presentation
Performer, Coach and Author, Austria
14:00 - 14:30
Would you invest if you knew that your ROI would be at least 1617%?
Managing Partner STARS, Media Auditing & Consulting, Slovenia
14:30 - 15:00
Big numbers, empty stories: how digital metrics can be misleading
Digital Marketing Strategist, Futura DDB, Slovenia
Digital strategist, Futura DDB & Futura FTW, Slovenia
20:30 - 21:30
SEMPLER AWARD CEREMONY
The organizer reserves the right to change the program.