Announcing Sasha Savic as a Keynote Speaker at SEMPL
We are thrilled to announce that this year’s SEMPL conference will host the exceptional Sasha Savic, a renowned leader in the global advertising and media industries. Over the past 35 years, Sasha has led several global media agencies, earning numerous awards for his visionary leadership and management excellence. His experience spans key moments in the industry, including the rise of Google, the advent of social media, the Internet of Things (IoT), and now, the transformative impact of artificial intelligence.
What does the future hold for advertising agencies?
After his presentation about the current state of affairs in the advertising and media landscape, Sasha will engage in an insightful conversation with Barbara Modic, Managing Partner STARS Adriatic & Balkans, where they will delve into the comprehensive transformation of business models in media and creative agencies.
Key topics they will explore include:
- How agencies can successfully transform outdated business models to stay competitive in the age of AI and automation.
- Which roles in agencies might be replaced by automation and artificial intelligence, and what new profiles agencies need to attract and develop.
- Sasha's recent experience leading MediaCom's transformation, setting trends and tactics that others in the industry have followed.
- His vision for the future of advertising agencies and strategies to adapt to the ever-changing business environment.
This conversation promises to be both enlightening and forward-thinking, providing invaluable insights for anyone interested in the future of media and creative industries. Don’t miss the chance to listen, engage, and ask Sasha your own questions during this exceptional session!
Don’t forget about the Sempler Awards
We invite you to submit your entries to the Sempler Awards competition and present your exceptional media strategies to the international jury of media and communication experts who will choose the best media projects in 11 categories. Find more information here.