Nuša Lesar is an experienced journalist and television presenter. She began her journalism career as a reporter and moderator at Radio Urban, and since 2009, she has been co-hosting the show Svet on Kanal A. Additionally, Nuša serves as an ambassador for the project Veriga dobrih ljudi.

In her presentation, she will explore the role of media in promoting social change, focusing on the collaboration between Veriga dobrih ljudi and POP TV. This case study exemplifies effective community engagement and the power of media in promoting socially responsible projects.