Sempl is, since 1998 on, shaped under the wing and within the organization of one of the largest charterers of media space in Slovenia, Media Pool, which was founded by larger advertising agencies with the purpose of closely monitoring developments in the media market and assuring transparent operation. The experience of experts and a whole offer of favourable terms in media provide good conditions and high quality services. At all times, Media Pool cares for the development of the profession: besides Sempl, it also performs research on the listenership of radio programs called Radiometrija, and prepares the Mediaskop – a whole overview of the Slovenian media market, and many other, smaller projects.
In 2011, we handed over Sempl into management under Marketing magazin, which will, together with us, take care of the organization and program of 13th Sempl. Marketing magazin is the only specialised marketing magazine in Slovenia. It has been published since 1981. At first, it was paving, and now, it is monitoring the course of Slovenian advertising, marketing and media.